Who We Are
At Valor Insurance Brokers, we are fueled by the following:
- Energy: Every day, our team at Valor Insurance Brokers brings an infectious energy that injects new life into the old and stagnant insurance industry. With genuine enthusiasm, we are here to serve you, merging our extensive experience with cutting-edge technologies to provide you with more efficient assistance.
Consistency: We pride ourselves on delivering a level of service that remains steadfast. Whether you are submitting a claim, inquiring about a quote, or making modifications to your existing policy, rest assured that you will receive unparalleled service, regardless of the agent handling your request.
Diligence: As a brokerage, we analyze your unique circumstances, offering diverse options. Our dedicated team navigates the complexities of insurance, advocating for you every step of the way. We explore our network to secure the ideal policy tailored to your needs, instilling confidence in you and your business.
The agency's leadership is driven by a deep devotion to following Jesus and seeks to honor Him not just in personal relationships, but also in every aspect of how Valor Insurance Brokers conducts business.
Our Team
Keith Rocha
Founder, CEO
Keith founded the agency in 2014. He and his wife, Becca, are the proud parents of five children – Kate, K.J., James, Lucas and Ellie. Keith is a native Chicagoan, and loves all things Windy City, particularly Cubs baseball and deep-dish pizza.
Fun Fact: Keith loves to dominate the local basketball courts. He’s the rare big guy who can also extend his range and shoot the long ball.
Jack Smith
President
Jack joined the team in 2017. Jack is a native Chattanoogan, and graduated from Gordon Lee High School and the University of Georgia. He and his wife Alli live in Chickamauga, along with their son, Kasley. Jack enjoys golf, working out, and cooking on the Blackstone.
Fun Fact: Jack's first flight was for his honeymoon to Jamaica. Since then, he flies every chance he gets.
Brandon Wooden
Client Executive
Brandon joined the team in 2019, after graduating with a finance degree from the University of Georgia. Brandon dedicates his business time to helping business owners and property investors. His commitment to building trust and delivering peace of mind makes him a trusted advisor. Outside of business hours, Brandon enjoys spending time with family and friends, hunting, fishing, and annoying Jack.
Fun Fact: Depending on the day, Brandon could be related to former UCLA basketball coach John Wooden.
Adrian Felix
Account Management Lead
Adrian joined the team in 2020 as the Administrative Assistant. He is now a licensed insurance agent serving our clients. He is from Chattanooga, graduating from the McCallie School, and spent four years studying economics at Princeton University. Adrian enjoys going to movie theaters, football, and a good scoop of Clumpies ice cream.
Fun Fact: Adrian can be found having a dance party at any given moment.
Bri Gifford
Account Manager
Bri joined the agency in 2020 after moving down from Chicago with her husband, Tyler. They now have a golden retriever named Flynn, and just welcomed their new baby girl into the world. Bri loves iced coffee, board games, and ice cream.
Fun Fact: Bri ran the full Chicago Marathon after only running 8 miles to train.
Arden House
Account Manager
Arden joined the team in 2021 as the administrative assistant. She is now a licensed insurance agent servicing our personal lines clients. Originally from GA, she now lives in Chattanooga enjoying everything it has to offer. She loves running, a good book & her dog, Cooper.
Fun Fact: Arden has never had an actual cup of coffee ever.
Kohl Henke
Client Executive
Kohl joined the agency in 2022 and is a licensed insurance agent in Tennessee. He graduated from The University of Tennessee at Chattanooga with a degree in Finance. He has lived in Chattanooga his whole life and hopes to live here for the rest of it. He hopes to continue to grow in his role at the agency and become the best insurance agent he can be.
Fun Fact: Kohl played football at The University of Tennessee at Chattanooga as an extremely undersized linebacker.
Storm Killough
Account Manager
Storm joined the agency in the Fall of 2022. Originally from Franklin TN and moved to Chattanooga for school only to fall in love with the city. I hope to learn how to best service our team and clients to instill a sense of care with everyone I interact with. I love rock climbing, yoga, and cooking.
Fun Fact: I was not actually named after Storm, the X-men character (much to my disappointment).
Grace Mowery
Account Manager
Grace joined the team in 2023 as the administrative assistant after graduating from Cedarville University in Ohio. Born and raised in Cleveland, she has enjoyed exploring the downtown Chattanooga restaurants near the office. She loves period dramas, watching football with her dad, and long drives with the windows down.
Fun fact: Though a lifelong Tennessean, Grace is an avid Oklahoma Sooners fan and even met Coach Bob Stoops while attending a Chicago Cubs game
Caleb O'Neal
Client Executive
A native northwest Georgian, Caleb graduated from Kennesaw State University, moved to the GA coast, and couldn’t stay away from the Appalachian Mountains and Tennessee River. He loves connecting with the outdoors as well as our clients. He looks to build relationships with clients beyond the status quo. He loves any outdoor activity, football, and a good sunrise on the water, preferably with a cup of joe.
Fun Fact: Caleb played wide receiver for the Kennesaw State Owls in college. He is always prepared to put any defender in the spin cycle (especially Kohl).
Charlotte Richardson
Client Executive
Charlotte joined Valor fall of 2023. She graduated from Union University with her degree in Social Work and moved to Chattanooga in the summer of 2021. Charlotte is excited about her opportunity at Valor as a producer and getting to serve the Chattanooga area. In her free time, she enjoys being active, trying new restaurants, traveling, and art.
Fun Fact: Charlotte is a ceramic potter. On the weekends, catch her working in her studio or displaying her work at local art markets.
Aleesha Lowe
Life Insurance Advisor
Born in Iowa, this Midwest girl has found a love for the south and is now settled in Chattanooga with her husband and two children. She loves serving others and is committed to helping you find a policy that will best suit the needs of your family or business. Aleesha enjoys cleaning, organizing, lifting weights, and spending time outdoors with her family and friends.
Fun Fact: Aleesha is a ‘crunchy’ mom and has one too many houseplants.